When Chelley Bissainthe walked into the Love Island USA villa in 2025, she didn't just turn heads - she made history. The Miami-born model and day trader became the first person of Haitian descent ever to appear in the Love Island franchise. And she did it with the kind of unbothered confidence that only comes from knowing exactly who you are.
As a Haitian-owned brand, we noticed. We cheered. And then, naturally, we started building her a TeeCherie wardrobe in our heads.
Chelley's style is beach-glam meets cultural pride. She's worked with Kim Kardashian's Skims and Rihanna's Savage X Fenty, uses her platform to uplift dark skin beauty and Caribbean identity, and isn't shy about her Haitian heritage. She has the kind of energy that makes our designs look exactly the way they're supposed to: powerful, joyful, and rooted.
On the beach: The Haiti vs Everybody Women's Relaxed Tee in white - cropped, tied at the waist, with high-waisted shorts. She'd style it with gold hoops and our 18K Gold Plated AYITI Necklace. Effortless.
During a challenge: The Haitian Essentials Women's Tee in black, fitted. Because even in competition, you rep the culture.
For a dinner date: The 1804 Women's T-shirt tucked into wide-leg trousers. That's a whole look. That's Chelley Bissainthe energy.
Chelley being on national TV, proudly Haitian, is the same energy that made us start TeeCherie in 2018. The world deserves to see Haitian excellence - on TV, on the field, and on every shirt we make.
Chelley, if you're reading this - the AYITI necklace is yours. Just say the word.
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